Reviewed September 12, 2026. USPS issued the Betty Ford Forever stamp on April 5, 2024, in Rancho Mirage, California. The one-design stamp was sold in pressure-sensitive panes of 20.

Issue facts

  • Subject: Betty Ford
  • Issue date: April 5, 2024
  • First-day city: Rancho Mirage, California
  • Postage type: First-Class Mail Forever
  • USPS format: pane of 20
  • Design basis: a detail from Felix de Cossio’s 1977 White House portrait

USPS documents the design and release in its Postal Bulletin announcement and unveiling release.

Why USPS commemorated Betty Ford

Betty Ford served as first lady and became known for speaking publicly about breast cancer, substance-use treatment and related health issues. The USPS account supports that broad public-service context. Specific medical outcomes or claims about changing national attitudes require separate health or historical evidence and should not be inferred from the stamp announcement alone.

Postal use

Each unused stamp follows the current ordinary Forever value for a qualifying one-ounce First-Class Mail letter. The finished envelope still has to meet USPS weight, size, shape and machinability rules.

How to identify the issue

Match the 2024 date, Betty Ford portrait and official pane format. Keep USPS issue facts separate from a retailer’s current quantity, price or stock.

Explore more people-themed Forever stamps.

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About Mia Thompson

Mia Thompson is an editorial contributor at SaleForeverStamps, covering USPS-issued postage, Forever stamp history, mailing use, and modern stamp collecting for a U.S. audience. Her research process begins with current USPS, Postal Explorer, and U.S. Postal Inspection Service sources, then cross-checks issue details, product information, and recurring customer questions before publication. She is especially interested in postal history, paper ephemera, museum archives, nature photography, and handwritten correspondence. Mia's work focuses on making postage rules, issue history, buying considerations, and collecting terminology easier to understand.

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